Your personal butler is trained to anticipate our guests' needs and create lifelong memories with individual touches not found in any manual, delivering the highest level of service in the world fit for royalty, heads of state. 10 Reasons to Design a Better Corporate Culture - HBS Working Knowledge - Harvard. Butler's Pantry - A Thoughtful Place. So excited to share our butler’s pantry with you today! We designed and built it ourselves and it just may be one of our favorite spots in our home. It’s now a spot that boasts a wine refrigerator, cookbooks, extra stemware, serving pieces and paper goods for entertaining. And here’s the best part. We did all of this for just around $6. Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing.When we first moved in to our home this space was completely empty and we filled it with Expedit bookcases. It stored cookbooks, family albums, wine, binders and children’s art supplies. From engineers who design and supervise road construction, to snowplow drivers who keep those roads safe, to troopers who serve and protect highway users, to planners who help communities obtain funding for airport. Sandals Caribbean vacations and resorts provide luxurious amenities, including butler service, at each beach resort. Experience the Sandals Luxury Included It worked well for many years but it definitely didn’t make the home more beautiful. When we painted our home recently, we unloaded this space and it was an ah- ha moment. It was shortly before the holidays and he was all in. I began looking for design inspiration and because I have always wanted a wine fridge I was 1. This project came together rather quickly and is a nice addition to the kitchen. I honestly can’t capture a full shot. Excuse the i. Phone snap but I wanted you to see that this it is located directly behind our kitchen. So this has added a nice amount of counter space for beverages while entertaining. There is a wall directly across from the butler’s pantry so it is crazy awkward to photograph. I wish you could just see it in person. He really did an amazing job. We saved the extra beveled tiles we had leftover from when the kitchen backsplash was. It was one of the rare times I was happy I actually held on to something for so long. It allows this pace to look like it had always been there. This cooler. The upper cabinet now holds some of my favorite cookbooks, serving pieces I use often and extra stemware for when we entertain. The lower cabinet holds cocktail napkins and our paper goods that we use when we have parties. In person, you can not see underneath the cabinet like that. We decided to go with Shaker style cabinets because I like the clean look and thought they would pair well with the sleek wine fridge. To juxtapose that, I chose some more traditional hardware. I like the shimmer that they add. They are from the Martha Stewart line sold at Home Depot. The cabinets we bought were raw wood so I gave them three coats of paint prior to installing them. My husband built a wood countertop and we decided to go with marble contact paper. We were not interested in spending the money to have a countertop fabricated. We also tossed around doing a butcher block counter but ultimately I wanted to keep this light and bright. And this wipes clean which is pretty fantastic. We cut the door panels out and replaced them with glass. Much prettier in person. This is a nice shot where you can see the under cabinet lighting shining down. The under cabinet lighting is actually battery operated. So great for a space like this where you really only need to have the lights on when entertaining. I am really grateful that my husband not only dreamed up this project but executed it so well. I loved designing it and he actually enjoyed building it. Of course there were a few hiccups along the way. But it was all so worth it. I will follow up with a. It really elevated the look and was so so simple. Excited to share that with you this week. Sources for our butler’s pantry: cabinets (builders surplus). Great Legal Marketing For Solicitors With Boyd Butler“I regularly receive numerous email newsletters many of which are deleted within secondsof arriving in my inbox! The newsletter I receive from Boyd is a different story- Boyd is on the ball when it comes to legal marketing. His newsletter often featuresinspiration for my own marketing strategies or confirms that we are already doingthings in accordance with best practice. Boyd also occasionally drops me a lineabout issues that apply specifically to my motoring law business which I always find useful.”Jeanette Miller, Managing Director Geoffrey Miller Solicitorswww. You can get some of my newsletters from 2. Do you want to enjoy the positive personal and professional outcomes of being able to easily; 1 Find new prospects. Get these prospects to convert to new clients. Keep existing prospects. Grow the existing and new prospects. Enable these prospects to become volunteer referrers. You may be able to do this without employing any more staff or increasingtime at work or even radically changing the ethos of the company. Call me today on 0. Want 1. 2 months of email marketing for your commercial law firm? By the way click here for proof I can help with six- figure wins. Do you know the SEVEN Performance indicators for MARKETING Success? Email me and I'll tell you about them. Boyd@Great. Legal. Marketing. co. uk. That's wrong. It’s About Who Knows You. Getting yourself the right personal brand is very important. Take a look at Paul Hajek of Clutton Cox. He's branded as a conveyancing expert. Here's why http: //www. Award? Have you ever Googled yourself to find out? So what is it that they are considering buying when they think about buying you? Does it convince them to buy before they have even spoken to you? When you get your personal brand right this is what it can do; ? You can create the demand for your service without advertising? People will have confidence enough to buy from you? You’ll earn a reputation for excellence that will be talked about? You’ll establish yourself as the expert? You’ll be seen and known as a leader of the group? You’ll become a valuable resource to people? Your professional stature will increase? You’ll be a positive influence because you will be delivering? You’ll have the decision makers knowing who you are and they are the onesthat can make the decision on hiring you. And all this will lead to you getting qualified, quality leads. What you must do to make yourself a quality and memorable brand..*********************Read more here*********************HOT for local search results for law firms. If you get local business then you're looking to be found for local search terms.. They provide social proof that a. A brain surgeon with. Or not. It would be great if your clients just decided all bythemselves to write outstanding positive reviewsabout your business. It would also be great ifmoney grew on trees. You’re going to have to ask your clients to giveyou positive reviews (unless you believe in the tooth- fairy.)So here’s some things you’ll want to bear in mind. Firstly, what reviews do you want?(I’d suggest Google reviews but there areother review websites.)Secondly, have you got a simple process thatallows all your employees to strike whilst theiron is hot. You’ll have to adapt your strategy. But it’s a major factor in managing your online reputationso it is worth doing. There may be reviews about your already on the internet. It might be worth Googling your company name plusthe word review. You might find fake reviews, negativereviews, positive reviews or no reviews. Whatever your thoughts are about reviews, you’ll surelyrealise that they are important factors in helping peopledecide where to spend their money. Here's a good article from a solicitor Yair Cohen about fake reviews.. Is it putting potential clients off? Watch this video.. Writing Articles - Here's a before and after example you can useto structure your own website, newsletter and email content. Misc/Killer- Article- Writing- GLM. If you copy my format you won't go far wrong. Don't have time to get leads through writing? Civil Partnerships Solicitors Bournemouth (I sent Joe a video of how I did it - ask him for it. Here are 2. 0 ways you can slice and dice the content Joe sells to make it go further.. On your website. 2 In your newsletter. As part of a direct mail letter. On an audio CD (when read out loud)5 As audio or basis for a video on your website or You Tube. As an email as part of a 7 week email newsletter. In a newspaper. 8 As a press release. As an invitation to a radio journalist to get in touch. As part of a selling pack. As a fax broadcast. On a display board. As a report. 14 As a handout at seminars. As the basis for a presentation pack. For an information line. As a Tweet. 18 As a Facebook Post. As a Linked. In post. As a chapter in a book. As a Google+ post. Amazing how much blood you can get out ofa stone! Video and Audio Testimonials are a key selling tool. One of my clients just got 1. Testimonial Director. Just a couple of years ago, the only practical way of capturing video testimonialswas to be in front of your customer with a video camera. But today,mobile devices and the ubiquity of high speed internet means that thereare now a variety of options for getting multimedia testimonials without being there. Clients can record themselves on their webcam or smart phone and uploadit to You. Tube. You grab the embed code from there. Alternatively you can go for a system that allows you to get video testimonialsdirectly from your website.. I think will make life a lot easier. Check out this interview I did with Testimonial Director. It allows clients to record testimonials directly on your website. Audio testimonials are also a very effective tool for selling. Take a listen to this Speakpipe service. It enables your clients to give you atestimonial and to send you voice messages right from a web browser without any phone calls. Don't just use them on the . Automated Marketing Secretssee how it works by clicking this linkhttp: //eepurl. Xn. It will send you a series of emails from me that I never have to. If you're using any blogging or writingto communicate or even Twitter or Linkedin - maybe you could try out http: //shoutomatic. And how about getting lots of audio testimonialseasily with something like https: //www. Nothing sells better than testimonials. Let me know ifyou try it out. Or even better see how it works bygoing to this pagehttps: //www. Testimonials and recordinga really nice message ; -) New Interactive Manual Full of Practical Lessons and. Videos On How To Get More Business. From the many emails and videos I get and the people. I've met at seminars and talks, I know people have enjoyedand used the information from my newsletter. It will allow you to analyse your own firm and your marketing in a unique way. It's not fluff or flash. It's practical and most ideas are easy to implement for a complete beginner. And it's 1. 00% money- back guarantee. Use the book to help you and if it doesn't help you send me an email saying it's no good and I'll refund you. As soon as you invest in this you'll get a link to my interactive manualto download it. You'll get more cross selling done if you; 1. Make it part of the job - and explain why it's important. Keep score - reward people for cross- selling. Staff will then see it's important. Make sure it's part of the questioning process for phone calls. Coach all staff in cross- selling so they feel confident in doing it. Put cross selling paragraphs on the bottom of everyone's emails. Make sure links on the website cross- sell (with the right keywords in the links)8. Make sure that you cross- sell in email and paper newsletters. Bundle products together so cross- selling is seen as natural. Have forms that people fill in and give to other colleagues with opportunities. Have a follow up and feedback system in place to see who follows up well. Have a budget in place to reward staff who pass on opportunities,1. Reward internal referrals whether they turn into work or not. Refine it. Cross selling is habit you must create. And cross selling means you always have new services to sell. Remember ? I'm going to be launching a service that will allow you to do thisvery soon because I believe in it 1. If you want to be the first to try call tracking, gratis, maybe on your newsletter/advertisements/website - email me today. Travel broadens the mind and the pocket. I travelled over the summer and kept myeyes open for things that might be useful to GLMmembers. Here's something I spotted from the university of life. It's a cafe in France where you paya lower price for your coffee if you askpolitely. It's 2 euros if you don't say pleaseand 1. Manners cost nothing and yet this cafeowner decided to make them worth something and got lots of publicity as well as a nicer clientele. There are hundreds of ideas like this youcan use to get local or national publicity. And that means free advertising. My old boss, Sir John Madejski copied an idea he saw in America andmade . So I know that if you try you mightsucceed. Does Your Firm Do Conveyancing? Claim Expert Status – because experts get paid more. Paul Hajek from Clutton Cox gets 4 our of 1. That's based on excellent writing and blogging, (he's won awards for it, Prime. Location, Legal 3. Law Society Accredited for Conveyancing Quality). He took my advice and wrote a book about his subject which is conveyancing. Which is why he converts even more of his prospects to paying clients. As I've worked with Paul for a number of years, I've been on his case to let other Great Legal Marketing Subscribers use his book to do the same. I know how hard it is to find the time to write a book. But because I believe in this I have moved heaven and earth to get Paul to agree. Your company on the cover. And giving you 1. Estate agent partners and conveyancing prospects. I'm pretty sure you don't have 3 months spare to research and write a book. But with the average conveyancing deal worth . And that's excluding any publicity you get.
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